On the NANTES "La Tour LU" poster, you can precisely distinguish the art deco style of the building. The initials L and U proudly appear on the illustration on the pediment of the dome. They refer to the Lefèvre-Utile brand that built its biscuit factory there in 1895. Better known under the sign of the LU biscuits, it moved to other more functional horizons, but the original poster still bears witness to this. This tower made of concrete and metal that was ahead of its time seems so retro today. The premises have been transformed into a national stage dedicated to concerts, exhibitions, conferences, a real contemporary Useful Place (Lieu Utile). The packaging is meticulously prepared to ensure that the delivery will go smoothly and without damage.